Join Creative Director Chris Do and Designer Emily Xie on Adobe Live! Being creative is hard. Working with clients shouldn’t be. Watch and learn from Chris & Emily as they share their design process in creating an identity system for a fictional airline. Learn how they gain alignment in working with clients as they take you through the creative brief, styles capes, logo design and the creation of presentation mock-ups.
Chris Do is the founder and CEO of brand strategy design consultancy Blind. Founded in 1995, Blind is a pioneer of Motion Design. Today, Blind continues in the tradition of excellence by bringing a world class team of strategists, designers, filmmakers, writers and animators to create truly memorable video content.
Emily Xie is a Designer who enjoys creating visualizations based on observations, research and experiences from everyday life.
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►Check out The Futur: https://www.youtube.com/channel/UC-b3c7kxa5vU-bnmaROgvog
►Emily’s Behance: https://www.behance.net/emilyxie
►Chris’ Behance: https://www.behance.net/chrisdo
►Click HERE for part 3: https://www.youtube.com/watch?v=VbTA4NlxCEE
Recap and day2 project brief: 1:30
Work begins: 23:10
Organizing and favoriting fonts within Ps: 24:10
References: 26:00
Locking down typeface and logo: 38:00
GoPro view of traditional logo sketching by Chris: 49:00
Logo concepts in Ai: 1:01:30
► Click HERE to watch LIVE: http://bit.ly/AdobeLiveBe
► Click HERE to watch REPLAYS: http://bit.ly/AdobeLiveReplays
► View our SCHEDULE: http://bit.ly/AdobeLiveSchedule
Music by Chillhop & Andrew Applepie
http://chillhop.com/listen
https://andrewapplepie.com/
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